How is PepsiCo Balancing Volume Declines With Pricing Gains?

PepsiCo, Inc. PEP is navigating volume softness through a carefully orchestrated mix of strategic pricing, targeted value investments and product innovation. Facing a pressured consumer environment, particularly in its Frito-Lay North America ("FLNA") segment, the company has introduced a nuanced "dual-size" price-pack architecture. This includes lower entry price points (under...