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Is Altria's on! Pouch Gaining Enough Steam in Oral Tobacco?

Equities

Zacks Investment Research

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June 5, 2025

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Barchart

Altria Group, Inc. MO is making steady progress toward a smoke-free future, with its oral nicotine pouch brand on! emerging as a key growth driver. As consumer preferences shift toward reduced-risk products (RRPs), on! is gaining strong traction in the evolving oral tobacco category.In the first quarter of 2025, on!...

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